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Job Summary

General Manager(M/F-1 Post)

  • Minimum Qualification: Diploma
  • Experience Level: Senior level
  • Experience Length: 3 years

Job Description

Role                                            : General Manager

Position to the role reports to : Managing Director, Director & BOD

Roles reporting to this role     : Head of Finance, Head of Business Development, Head of sales,  Head of IT Development, Head of Content Development

Primary Function of the position:

To lead, manage and represent the business which includes driving both online & offline sales, business growth and online metrics. Will work with both direct reports as well as cross functional teams to achieve business goals, objectives and financial and non-financial KPI’s.

Key Accountability


Contribute to the development of business strategy and direction in conjunction with key management:

 

  • Actively participate in Strategic discussions
  • Understand the operating environment, competitive forces and market dynamics
  • Development of Business priorities that align to the business strategy and Group strategy and priorities 

Key Accountability


Profit and loss accountability for the performance of the business inclusive of:

 

  • Agent Products
  • Developer Products

Key Accountability


Manage and deliver key Financial targets:

 

  • Revenue generation across business segments 
  • Operating Expenses

Key Accountability


Manage and deliver key non-Financial targets:

 

  • Agent customer and listing growth
  • Unique visitor traffic growth (Organic and Non Organic)
  • Site engagement growth
  • Leads growth
  • Average revenue per agent / developer 

Key Accountability


Drive the marketing mix and ensure all parts of the product development process and delivery are coordinated when and where required:

 

  • Product
  • Price
  • Place
  • Promotion

Key Accountability


Responsible for overseeing the launch and release process for major Consumer interface initiatives in conjunction IT department:

 

  • Developing and implementing a company-wide communication plan to promote the development direction of the consumer interface and work with all departments to execute
  • Write briefs to IT and other teams to execute

Key Accountability


Grow consumer traffic and Leads through Campaign Execution

 

  • Setting campaign objectives and targets
  • Brief agencies
  • Agree campaign creative and media buy
  • Review creative quality
  • Review performance post campaign

Key Accountability


Grow Usage and Leads through Search Engine Optimisation, partnership and distribution agreements

 

  • Define SEM / SEO objectives for Unique Browsers and Leads
  • Work with Product Managers to develop appropriate landing pages
  • Identify partners
  • Implement distribution agreements
  • Review performance

 

Key Accountability

Ensure appropriate allocation of resources within the business units under areas of responsbility

 

·         Alignment to strategic plans and priorites

·         Consistent woith company approach to resoruce allocation

·         Consistently look to improve the quality of your direct reports and functional heads

·         Ensure there is on-going development of team members and training where appropriate

·         Actively manage the performance of direct reports

Key Accountability

Plan and direct activities

 

·         Work with leadership team and functional managers to ensure activites are aligned to business strategy and business priorites

·         Actively monitor the progress of business priorities

·         Overall performance and growth of business

 

Technical Knowledge (Position Specific Skills and Experience)

 

·                 Some leadership experience

·                 Online Product Knowledge

·                 Understanding of Digital Marketing

·                 Sales experience

 

Key requirements:

 

·      Communication skills

·      Strong written & presentation skills

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