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Media Planning & Buying Executive

Job Summary

Media Planning & Procurement Executive - Male/Female (1) Post

  • Minimum Qualification: Bachelor
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description

Responsiblities

·        To ensure OTC products business have sales growth as well as Profit growth & to achieve the sales target.

·        To maximize the reach of TVC through channel.

·        To capitalize and cost save during local purchase or via agencies.

·        To ensure overall profitable OTC business growth.

·        To ensure the sales growth of OTC products.

·        To achieve the sales target of the OTC products.

·        To prepare/book the TV channel with great reach of OTC products

·        To ensure the best value spending for money with effective & smart negotiation for any purchase.        

·        To ensure the effective planning, budgeting & spending of Advertising & Purchasing.

·        Work together with brand managers on respective media planning for TVC , Print, Radio Stations, OOH, Billboards, Websites

Requirements

·         Degree/ Diploma in Business/  Marketing/ PR/ Communication.

·         At least  2-3 years’ experience in media field.

·        Good relationship with media owners/managers including press, TV, radio, Cinema and other types of media with proven record.

·         Good numerical and data management skills for rates/package and rating analysis, Sharp media management and organizational skills.

·         Good communication & interpersonal skills

·         Good team work

·         Identify the size of target audience, and decide the effective channels to communicate

·        Ability to  negotiate effectively with various media suppliers & advertising agencies.

 


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