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အလုပ်အကျဉ်းချုပ်

Responsible for creating marketing & promotion strategy,executing action plan,evaluating results and coordinating marketing team in achieving targets.

  • အနိမ့်ဆုံးပညာအရည်အချင်း: Bachelor
  • အတွေ့အကြုံအဆင့်: Senior level
  • အတွေ့အကြုံကြာချိန်: 10 years

လုပ်ငန်းတာဝန်သတ်မှတ်ချက်

RESPONSIBILITIES

 

I. OPERATIONAL SERVICES

 

·         Conducting market analysis, developing, implementing & evaluating Marketing Strategy, Marketing Action Plan, and Yearly Budget Timeline with Marketing Team.

·         In charge of all external marketing communications by implementing the brand & value proposition; developing the communications platform in relation to the schedule; in charge of advertising campaigns (TV, radio, newspapers, magazine, flyers campaign, billboards, banners, digital, posters, brochures, merchandising tools); publishing press releases for the products and events; maintain excellent relationships with the media, exhibition, workshops and product launch at hospitals and market place.

·         In charge of matters in relation with budget if requested, for marketing concerns such as reports, design for newspapers, magazines, radio, TV, event budget, exhibitions and promotions.

·         Periodical visits to Healthcare Professional’s (HCP) in hospitals, health clinics, private clinics and private hospitals to establish strong scientific based relationship and position our solutions as preferred solutions with the HCP’s and position company of first choice for the HCPs.

·         With the appropriate level of scientific based argumentation and relationship development, convince HCPs to choose our solutions as first choice.

·         Build credibility and trust with key HCP and KOLs and manage key decision makers/key stakeholders within community & hospital environment.

·         Convince HCPs with the appropriate level of scientific and commercial argumentation to support health agenda.

·         Build and manage KOLs/Rising Stars as identified.

·         Organize local symposia /seminars with HCPs as required.

·         Maintaining a high level of product knowledge to ensure the ability to understand and explain all product information and hand outs and answer any question from HCP.

·         Plan, monitor & analyze performance, reporting & review results and insights.

·         Review reports on promotional activities in accordance to established formats and schedule, and recommends action plans

·         Ensure that all business is conform to the WHO and local government code of ethics for infant formula products

 

 

II. COORDINATING

 

·         Carrying out morning briefing, prioritization, scheduling and giving appraisal for marketing team.

·         Supervising internal marketing communications and events in relation to marketing communications.

 

III.REPORTING

 

·         Reporting marketing action plans and weekly basis to Head of Distribution and Managing Director.



AUTHORITY

· To make or change plans in the field at the time of the events or programs, based on evaluation of the current situation in consultation with Head of Distribution or Corporate Office.

· To represent the brand at media gathering and publishing statements related to the interest of the product to outside parties.

· To request additional budgets related to promotional activities when directly related to product marketing.




အလုပ်အကိုင်မျှဝေပါ

လျောက်ထားရန်၀င်ပါ

အသိပေးချက်များအသက်သွင်းရန် လုံခြုံမှုရှိပါစေ - နောက်ဆုံးရ အလုပ်များနှင့်သတင်းအချက်အလက်များရယူပါ
အသက်သွင်းရန်
အသိပေးချက်များရပ်ဆိုင်းရန် နောက်ဆုံးရအလုပ်များနှင့် သတင်းများအသိပေးချက်ရယူနေမှုကိုရပ်ဆိုင်းပါ။
ရပ်ဆိုင်းရန်
Yangon
| အချိန်ပြည့်အလုပ်အမျိုုးအစား |
MMK 400,000 - 600,000
Yangon
| အချိန်ပြည့်အလုပ်အမျိုုးအစား |
MMK 200,000 - 400,000
Yangon
| အချိန်ပြည့်အလုပ်အမျိုုးအစား |
MMK 200,000 - 400,000
Yangon
| အချိန်ပြည့်အလုပ်အမျိုုးအစား |
$ လျှို့၀ှက်အပ်သော