Digital Marketing Associate

Description and Requirement

• Content Creation: Create engaging content for social media, email campaigns, and other digital platforms to attract and retain audiences.
• Social Media Management: Oversee social media channels, schedule posts, and actively engage with the audience to build a strong online presence.
• Email Marketing: Design and execute targeted email campaigns, including performance tracking and optimization.
• Analytics and Reporting: Track and analyze campaign performance using analytics tools, providing insights to improve future strategies.
• Market Research: Stay updated on industry trends and competitor activities to inform and enhance digital marketing efforts.

Requirements

• A bachelor’s degree in Marketing, Communications, Business Administration, or a related field is preferred, but diplomas or certificates in Digital Marketing or related fields are also accepted.
• At least one year of experience in digital marketing, social media management, or related roles.
• Strong written and verbal communication skills, with the ability to create engaging and compelling content.
• Proficiency in managing social media platforms and creating effective content strategies.
• Familiarity with analyzing campaign performance using tools like Google Analytics or social media insights.
• Creative thinking with attention to detail and the ability to turn data into actionable strategies.
• Self-motivated and adaptable, capable of working independently and as part of a team.
• Strong organizational and time management skills to handle multiple projects and meet deadlines.
• Basic knowledge of graphic design tools like Canva is a plus.
• Understanding of SEO and SEM concepts is advantageous but not mandatory.