Adhere to superiors' thorough plans and strategies for product marketing in order to promote the uptake and sales of solar module products, among other things.
If required, carry out competition analysis and market research to pinpoint consumer demands, market trends, and potential positioning spots for the solar module product line.
Identify and explain to various target markets and consumer segments the distinctive value proposition of our solar module products.
Closely collaborate with the sales team to deliver marketing support, such as competition analysis, customer presentations, and sales training materials.
To promote brand advocacy and increase market reach, cultivate and preserve solid connections with partners, consumers, and important industry influencers.
A bachelor's degree in engineering or a closely linked discipline or more years of experience in the solar business, ideally in PV or related technologies, in product marketing or similar jobs.
A thorough awareness of the dynamics of the solar energy market, including consumer demands, the competitive landscape, and the regulatory framework.
Proficient in both written and spoken communication, with the capacity to produce eye catching presentations and persuasive marketing content.
The capacity to operate independently and visit trade exhibitions and customer locations as needed.
Cooperative team player with the capacity to function well in interdisciplinary teams.
An intense interest in renewable energy and a dedication to advocating for sustainable solutions.